North of Nine names Hynes partner

SAN FRANCISCO: Burson-Marsteller subsidiary North of Nine Communications has hired Tony Hynes as partner. Hynes had been consulting for the firm for the past 18 months as an associate partner, but was officially brought onboard on July 1. Reporting to North of Nine CEO Jennifer Graham Clary, Hynes is specifically focused on helping clients, including Ericsson and Silver Spring Networks, with business development and strategic input. “I really just want to keep driving the growth North of Nine has enjoyed over the past three years, since it was founded [in 2011],” he said. “I have been brought on to keep that momentum going.” Since February 2013, Hynes had been consulting across North of Nine’s portfolio of business, helping the firm with product rollouts, thought leadership, and corporate reputation, according to his LinkedIn profile. During the same period, he was also a consultant for other businesses under his own brand, Blue […]

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Intel STS Finalist Sara Sakowitz Shines Light on Women in Engineering

For Intel STS finalist Sara Sakowitz, the high school robotics team is just another way she is engaging in her passion for engineering. In a field dominated by men, Sara isn’t surprised to find her all girls team outnumbered at a robotics competition. The ratio of males to females at the event is so drastic that a woman attending the competition mistook them for a school cheerleading team. These types of gender stereotypes are not new for Sara. To her, it is the hurdle of being mistaken as a cheerleader during a robotics competition and other such gender stereotypes that push girls out of the STEM field. By the time many girls hit high school, they have battled the false portrayal of female scientists, shown that the life of a fashion model is a more glamorous vocation and shuffled in to the pink aisle of a toy store, away from […]

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North of Nine partnership with Team4Tech

Today is the official launch of Team4Tech, a North of Nine pro bono client. Team4Tech is a first of its kind nonprofit dedicated to making a difference in the quality of education around the globe by matching technology professionals, products and resources with impactful non-profit projects in developing countries. North of Nine CEO Jennifer Graham Clary serves on the Advisory Board of Team4Tech, along with Craig R. Barrett, Former CEO/Chairman of Intel Corporation; Martin Bean, Vice Chancellor, Open University; James Bernard, Global Director, Partners in Learning, Microsoft; Paul Kim, CTO, Graduate School of Education, Stanford University; and Ruth Levine, Director Global Development, Hewlett Foundation. Please join us as Team4Tech celebrates its launch today at the Computer History Museum in Mountain View. The event, to be attended by representatives from leading Silicon Valley companies, will feature executive remarks by John Doerr of renowned VC firm Kleiner Perkins Caufield & Byers and […]

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North of Nine Communications Chosen as TechShop Agency of Record

SAN FRANCISCO, Calif., June 25, 2012 – North of Nine Communications, the San Francisco-based innovation communications boutique, announced today that TechShop has selected the firm as public relations agency of record. TechShop is a membership-based, do-it-yourself workshop and fabrication studio. North of Nine will partner with TechShop to support corporate and executive awareness and influencer relation programs as the brand expands its national presence. “TechShop is shaking up the traditional paradigm of innovation by empowering entrepreneurs and makers to invent the next big thing with quicker time-to-market. North of Nine understands the importance of these changes,” said Carrie Motamedi, TechShop director of public relations and marketing communications. “As we continue to expand nationally, North of Nine is an ideal communications and strategy partner as we roll out programs that target new groups of creative inventors in multiple regions.” Described as “Paradise for Tinkerers” in a recent Bloomberg BusinessWeek feature, TechShop […]

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ServiceSource Selects North of Nine as U.S. PR Agency of Record

SAN FRANCISCO, May 7, 2012 – North of Nine Communications, an innovation communications boutique based in San Francisco, was named U.S. agency of record by ServiceSource® (NASDAQ: SREV), the global leader in service revenue management (SRM). North of Nine will partner with ServiceSource to support the company’s corporate, executive and technology communications efforts in North America. ServiceSource helps technology-based companies maximize maintenance, support and subscription revenue while optimizing customer loyalty. North of Nine will work with ServiceSource director of global communications Alex Plant to create and implement a comprehensive communications program to drive awareness of the company and the emerging SRM category. “It is a very exciting time for ServiceSource, having just been named one of the 2012 Forbes Fast Tech 25 companies,” said ServiceSource’s Plant. “Communications plays a vital role in every chapter of the ServiceSource story, and North of Nine is the right partner as we start a […]

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Plantronics Taps North of Nine to Amp Up Communications

SAN FRANCISCO, July 7, 2011 – North of Nine Communications, a new innovation communications boutique based in San Francisco, was named agency of record by Plantronics (NYSE: PLT), a global leader in audio communications. North of Nine will partner with Plantronics on programs to build brand awareness. North of Nine will be responsible for the development and execution of creative media campaigns that enhance Plantronics’ reputation for technology innovations, design and corporate leadership. North of Nine Partner Mary Ritti will lead the account, supporting Russell Castronovo, director of global communications at Plantronics. “Plantronics has a remarkable history of design and engineering innovations that span consumer headsets to space missions, and they set the standard for world-class audio technology,” said Jennifer Graham Clary, chief executive officer of North of Nine. “We are thrilled to partner with Plantronics to highlight their ongoing innovations in new and exciting ways.” “As the industry and […]

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Burson-Marsteller Launches North of Nine, a New Technology Agency

San Francisco, CA – May 9, 2011 – Burson-Marsteller, a leading global public relations and communications firm, today announced the launch of North of Nine Communications, a marketing and communications agency dedicated to helping clients distinguish their brands in unique ways. Building on the strength of Burson-Marsteller’s global technology practice, North of Nine will focus on technology innovations wherever they appear and specialize in creative, memorable and sometimes unexpected campaigns that are executed with precision. Technology is now an indelible part of everything people do, and mass adoption of new applications, devices and social media tools can happen overnight. Technology innovations permeate every industry, from connectivity in consumer and durable goods to greentech solutions. As a result, the context for communications has changed dramatically and requires a new approach. While other firms have absorbed specialty firms to address this change, Burson-Marsteller is building a new firm to deliver campaigns that […]

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